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General Motors Hispanic Initiative

General Motors Hispanic Initiative

Beyond their careers at GM, Raul Villarreal and Tony Argote share a mission at the company: helping to recruit, mentor and support Latinos.

The number of Hispanics employed by General Motors is on the rise. They are participating in almost all aspects of the business including manufacturing, engineering, logistics, IT, marketing and sales. Most of them are active members of GM’s Hispanic Initiative Team (GMHIT), the company’s award-winning Employee Resource Group which focuses on promoting the value of diversity, supporting Hispanics within the company, and connecting GM with the Hispanic community. Their stories can motivate young students and others who are interested in working in this field.

GM's, Raul Villarreal and Tony Argote

GM’s, Raul Villarreal and Tony Argote

Raul Villarreal and Tony Argote are just two of the Hispanic employees that are making a difference at GM. They each have different roles within the company and their perspectives reflect the variety of experiences that Hispanics will find when pursuing a career in the automotive industry.

Raul Villarreal is a native Texan who has a wealth of knowledge and experience in manufacturing with General Motors. Raul has held different positions at GM in the United States, Canada, and Spain, and is currently the Paint Area Manager at the Arlington Assembly Plant, where GM employees apply themselves on all the science, technology, engineering and math (STEM) fields of work.  His responsibilities include supporting the production of the 2015 Cadillac Escalade, Cadillac Escalade ESV, Chevrolet Suburban, Chevrolet Tahoe, GMC Yukon, and GMC Yukon XL, among others.

“As an advocate of success through education in our communities and GM, my passion continues to be higher education towards a pipeline of highly skilled professionals that support economic growth and development for all!” he says.

The immigrant mindset runs deep through his veins. Raul says that he learned his strong work ethic and the power of hard work from his grandfather, who crossed the Mexican border alone at the age of 14 to better himself and pursue the American Dream.

Tony Argote is another example of a Hispanic story of success on the company. Son of Cuban immigrants, and the first in his family to obtain a college degree, Tony started his career at GM in 2005, when he arrived as a student participating in the cooperative education program through the Georgia Institute of Technology after his first assignment working on the corporate fuel economy model, he worked on various elements of vehicle electrification from hardware design and release to system integration and controls. Tony is part of the Full-Size Truck / SUV Program team and gets to work on the GMC Yukon and Sierra, while helping to lead STEM initiatives at GM and beyond.

In the summer of 2009, Tony joined forces with peers at General Motors to found Green Place Detroit, a non-profit organization focused on volunteering after school and on weekends at a predominantly Hispanic Middle and High School in Southeast Detroit. The program also focuses on demonstrations of STEM and sustainability concepts through building and maintaining an urban garden.

“I’m thankful for the opportunities and support I received along the way,” says Argote. “Now it’s my turn to lend a hand and point the way,” he adds.

As proud Latinos, Raul and Tony are helping recruit Latinos, acting as mentors and supporting them within the company and in the community. While Tony has served in community organizations from after school programs to founding college organizations for the last 10 years, Raul is dedicated to help students obtain college scholarships while mentoring and coaching them towards STEM fields of work.

Raul and Tony share the same dream. They want to see more Latinos working at GM. That is why they were at the Great Minds in STEM Conference with GMC in October. They were part of the team that is helping to build the talent pipeline that will bring the next generation of Hispanics to the auto industry.


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