Hispanic Lifestyle spoke with Javier Moreno with Toyota’s Corporate Communications team about their efforts to educate the Latino Community on Driver and Car Safety. The event was held at the Toyota Automobile Museum in Torrance, California. Latino bloggers where invited to share critical data regarding child, teen and older driver dafety with their audience. The organization Latinos in Social Media (LATISM) were also supporters of the event. One topic that should standout for families with young children is the program “Buckle Up for Life,” or “Abrochate a la Vida”
Facts about Hispanic Children and Automobiles:
- Children younger than 4 have the second-highest death rate from motor-vehicle crashes (after African-American children).
- Children 5-12 years old have a 72 percent higher death rate from motor-vehicle crashes than Caucasians.
- Per vehicle-mile traveled, children are three times more likely to die.
- Children are three times less likely to use child restraints and three times less likely to ride in the backseat of the vehicle.
- Despite fewer miles traveled, teenagers are twice as likely to die in motor-vehicle crashes than Caucasians.
Participating in the panel discussion were representatives of: